Feel Empowered.

At BABYGO®, we believe that every stage of motherhood should be supported with care, comfort, and expert knowledge. From pregnancy through postpartum and beyond, we’re here to make the journey smoother for both mother and baby.

Born in 2019, BABYGO® started with a simple goal—to become the number one choice for pregnant women. We saw a gap in the market where expectant mothers weren’t getting the support they truly needed, so we created our first product: our award-winning birthing ball. Since then, we’ve expanded our range to include a variety of products designed to help women have a healthier pregnancy, a smoother birth, and a more positive postpartum experience.

Our products don’t just stand alone—they come with dedicated pregnancy guides packed with expert advice, helping mothers feel informed and empowered every step of the way. With a rapidly growing community of mums, our Instagram and TikTok are filled with tips, support, and real experiences from parents just like you.

We’re more than just a brand—we’re a community. Whether you’re preparing for birth, navigating the fourth trimester, or adjusting to life with a newborn, BABYGO® is here to support you. From pregnancy to postpartum, newborn to toddler, we’ve got you covered.

2019 – The Birth of BABYGO

Recognising a gap in the maternity and baby industry, BABYGO® was founded to bring innovative, high-quality products to expectant mothers and their babies. The journey began with the launch of the BABYGO® Birthing Ball, designed to support pregnancy, labour, and postpartum recovery.

2020 – Expanding Beyond Amazon

With the growing success of the brand, Babygo.uk was launched, giving customers direct access to a wider range of maternity and baby essentials.

2022 – Product Innovation & Global Growth

We continued to evolve, expanding its product line with best-selling postpartum leggings, zip sleepsuits, and additional maternity wear. The brand also began shipping internationally, reaching a growing community of mothers worldwide.

2024 – Recognition & Brand Expansion

A landmark year for BABYGO®, winning 8 industry awards for its commitment to quality and innovation, we also further expanded our focus on pregnancy, postpartum and baby products.

2025 – Continued Innovation

We reached a major milestone, surpassing 1 million customers and launching its 100th product. With a focus on pregnancy, postpartum recovery, and baby essentials, we continues to develop products that support and empower mothers every step of the way.